. Stay on course, treat the reporting of the news respectfully, and your audience will remain steadfast. Ghosts inched down to 6.3 million viewers and a 0.5 rating. (+1) 202-419-4372 | Media Inquiries. Michael Loccisano/Getty Images for WarnerMedia. As a Premium user you get access to the detailed source references and background information about this statistic. Network president Charles Herring recently acknowledged to The New York Times that the already thinly staffed network has lost more than a dozen staffers in recent months. A paid subscription is required for full access. As a matter of fact, NBC ended 2021 up 9% in total viewers and up 7% in adults 18-49, while CBS was flat in viewers and up 1% in 18-49. Your viewers have learned their lesson. The Newsmax poaching of One America News staffers has come as OAN struggles with an ostensible exodus of talent. Katz on Jun. . Business channels experienced similar slumps: Fox Business Network was down 48%, while CNBC was off 13%. Nat Geo Mundo based on NPM-H. Ranked by 2021 Year-To-Date. Therefore, following the Capitol insurrection spurred on by Trumps months-long campaign to discredit Bidens election win, more than a dozen staffers fled from the channel. ", Forbes, Leading cable news networks in the United States in November 2022, by number of primetime viewers (in thousands) Statista, https://www.statista.com/statistics/373814/cable-news-network-viewership-usa/ (last visited March 04, 2023), Leading cable news networks in the United States in November 2022, by number of primetime viewers (in thousands) [Graph], Forbes, November 30, 2022. They do seem interested in truth, even though they have a liberal perspective., Ruddys company, however, is building its brand by reinforcing the widespread belief that the media are disdainful of conservatives and report what Trump repeatedly calls fake news., The motto of Newsmax TV is real news for real people., Thats what were trying to be, Ruddy said. Outside of pandering to Lindell, who has urged his supporters to boycott Newsmax for settling its Dominion lawsuit, OAN has also played an integral part in Arizona Republicans latest scheme to discredit Bidens victory in the state. While Newsmax's ratings have since precipitously fallen, along with the rest of cable news, the network still pulls in far more viewers than it did pre-election, averaging roughly 150,000 total . Live sports were back in full force in 2021, and viewers hungry for action lapped it up making sports networks one of the few bright spots in this years network tallies. If you would like to customise your choices, click 'Manage privacy settings'. Top posts of April 26, 2021 . "Newsmax is ranked fourth from the bottom in the 24-hour ratings (excluding 6 for which there are no ratings), and Newsmax is ranked 22nd out of 24 on the 'Major Networks' to which it . Shes charging the other side with welcoming fraud and welcoming illegal voting. Obviously the linear business is morphing and were all watching how and where that lands. "Hope everybody is watching @OANN . We are not surprised that other networks target OAN as a goal to reach and look to hire our staff, thinking it might improve their ratings, Herring said in a statement to The Daily Beast. Those differences by education are less pronounced for both Newsmax (ranging from 7% to 11% in the four groups) and OAN (ranging from 4% to 8%). That goes for Fox News (down 34%, although still tops in cable), MSNBC (-28%) and CNN (-38%). What's more, Fox News ended the year as one of the top 10 networks broadcast and cable in TV viewership rankings for the advertiser-preferred 18-49 demographic. Its unclear if the competition to which Murdoch referred was Newsmax or all cable news networks. Their journalists tend to be super smart. Next Post . Get full access to all features within our Business Solutions. But Fox is down from its pre-election highs while Newsmax is way up. 2, 2021 - 2:24 PM. OAN has developed a solid reputation of nurturing and building talentnot taking the path of hiring former talent that may have fallen out of favor or ran into issues at a prior national news network.. And it attracts roughly equal portions of White, Black and Hispanic Americans. In recent . We dont believe America is further right. OANs talent pool is deep and strong, he said. Newsmax and OAN would like to unseat Fox as the king of cable news, but will they become Trump TV in the process? Believe it or not, since 2010, our household ratings are up 1,171%. by Bob Adelmann November 11, 2020. Heres something you just dont see any more: Not one, but two broadcast networks managed not to decline vs. 2020. "Newsmax ranks fourth from the bottom in the 24 hour ratings (excluding 6 for which there are no ratings) and Newsmax is ranked 22nd out of 24 in the 'Major Networks' against which it compares . By: Ben Johnson, Daily Wire, June 3, 2021: Total daytime viewership fell by 22% in May compared to April, and even more (28%) among viewers aged 25-54, the most coveted viewing demographic. One America News (OAN), one of the fastest growing networks on television, and the hottest, is doing a magnificent job of exposing the massive fraud that took place, Trump wrote in a statement on his personal website. Advertising spending in the U.S. 2020-2024, Film industry in the United States and Canada - statistics & facts, Profit from additional features with an Employee Account. CNN averaged 1.149 million viewers on Sundays between 4 p.m. and 6 p.m. From Sept. 1, 2018, through Aug. 31, 2020, he posted 1,206 tweets about watching cable news, 95% of which were about Fox News or Fox Business, according to Gertz's analysis. Fox versus Newsmax and the future of Trump TV, No, Donald Trump probably wont replace Rush Limbaugh. 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But heres who might, From J.K. Rowling to Josh Hawley, writers with unpopular beliefs are under siege. Send it to The Daily Beasthere. According to Comscore TV Essentials data, viewership increased for the three major cable news channels (CNN, Fox News and MSNBC) in 2020. The Rasmussen poll found that while 52% of conservatives still see Fox as their top choice, the newly emerging Newsmax TV grabbed 17% of conservative viewers who see it as their favorite. DirecTV dropped OAN in April 2022 "following a routine internal review," and stopped carrying Newsmax in January. Newsmax's viewership is down more than 50 percent from January (from an average of about 300,000 viewers then to about 114,000 on July 18), and following a significant slump in December and . In late March, meanwhile, Salvione of OANs rare straight news anchorsrevealed during his media-focused show After Hours that he was exiting the network after hosting since 2019. Among Asian Americans surveyed, fewer (29%) said they got political news from Fox in the past week. We dont need to go further right. Trump wrote, A wonderful thing to see!. Brilhante, whod been with OAN since graduating college in 2017, was hired away in February to be Newsmaxs breaking news reporter. Fully 77% of U.S. adults who got news from Newsmax in the past week also said they got news from Fox News. to incorporate the statistic into your presentation at any time. In, Forbes. White Americans are also more likely to turn to Newsmax and OAN than Black and Hispanic Americans, though percentages are small overall: 13% and 8% of White Americans said they turned to Newsmax and OAN respectively for political news. and the January 6, 2021, Capitol insurrection. Tucker Carlson also topped the 25-54 demo with 463,000, followed by Hannity with 389,000, The Five with 357,000, The Ingraham Angle with 349,000 and The Rachel Maddow Show with 289,000. Think about the outrageous things that were said about him, including by me, and he was able to overcome that and reach out to his critics and his adversaries and make them his friends and work together on the things we agree with, Ruddy said. OAN has similar age differences, with those 50 and older more likely to turn to the outlet for political news. Prior to the election, his audience barely registered at Nielsen Ratings, drawing only about 10,000 viewers in the coveted age 25-54 demographic, and just 100,000 viewers overall. Overview and forecasts on trending topics, Industry and market insights and forecasts, Key figures and rankings about companies and products, Consumer and brand insights and preferences in various industries, Detailed information about political and social topics, All key figures about countries and regions, Market forecast and expert KPIs for 600+ segments in 150+ countries, Insights on consumer attitudes and behavior worldwide, Business information on 60m+ public and private companies, Detailed information for 35,000+ online stores and marketplaces. Following the 2020 election, questions arose as to whether these two newer and less established outlets were drawing Republicans who were angry about the election results and particularly angry with Fox News for being among the first media outlets to call the hotly contested state of Arizona for Joe Biden. The website Mediaite reported Monday that Newsmaxs ratings, like most cable news networks, declined last month after an election-related surge. OANs full-throttled push to deny Bidens election victory was legitimate has drawn applause from Trump himself, who has used the networks recent promotion of the Arizona audit to explicitly call out Newsmax for largely ignoring it. Last year witnessed the rise of Newsmax and One America News (OAN), two alternative media outlets seen as potential competitors to Fox News. Pellegrino, who served as a White House correspondent and on-air host for OAN, abruptly left the far-right channel earlier this month, only for Newsmax to announce her debut as co-anchor of a 9 p.m. In, Forbes. Among those with a high school education or less, 52% got news from Fox News, followed by 43% of those with some college, 36% of college grads and 31% of those who did postgraduate work. Chart. A warning to those beneficiaries: Your viewership will remain loyal as long as you remain true to your calling that is, reporting the news without bias or subterfuge. Meanwhile, looking at just fall, Fox pulled ahead in adults 18-49 (1.4) to rank tops in season to date ratings, ahead of NBC (1.3), CBS (0.8) and ABC (0.8). So, its a safer place., Reached for comment, Herring took the opportunity to swipe at Newsmax for filling its on-air roster with former OAN and Fox News personalities. Numbers, Facts and Trends Shaping Your World, Large Majorities of Newsmax and OAN News Consumers Also Go to Fox News, White and older adults more likely than others to turn to Newsmax and OAN; Fox News still pulls a larger audience across all demographic groups, How Americans Navigated the News in 2020: A Tumultuous Year in Review, Americans main sources for political news vary by party and age, Fact Sheets: News Media and Political Attitudes in Western Europe, Western Europeans who hold populist views rate the news media less positively than those with non-populist views, 60% of Americans Would Be Uncomfortable With Provider Relying on AI in Their Own Health Care, Gender pay gap in U.S. hasnt changed much in two decades. Following the 2020 presidential election, Newsmax experienced explosive growth in viewership by directly appealing to disgruntled MAGA holdouts who were incensed with Fox News for acknowledging Joe Bidens election win over Trump. The Newsmax and OAN audiences are similar in size to the shares who turned to HuffPost (9%), The Hill (8%) or the Sean Hannity Show on radio (7%) for political news. We, Yahoo, are part of the Yahoo family of brands. Another 9% say they watch One America News (OAN) and 20% saying they prefer "some other network" - yielding 46% of right-leaning viewers unhappy with Fox. In a report in late March 2021, one of its correspondents claimed, "There's still serious doubts about who's actually president." Now OAN is trying to shore up its viewership. Cable news ratings; Murdoch admits Fox hosts endorsed election lies; Lester Holt gets a win over David Muir. Get our latest storiesin the feed of your favorite networks. News networks trumpeted their first-quarter ratings by keying in on their bright spots: CNN got the biggest bounce and topped the 25-54 demo, Fox News led in primetime in total viewers, and MSNBC r The leagues own networks NFL (up 32%), MLB (45%) and NBA (71%) rose as well. Fox News in the ratings - very . While 66% of Republican conservatives got news from Fox in the past week, so did 55% of moderate and liberal Republicans. Published April 18, 2021 Updated Nov. 3, 2021. . And in May 2021, the Daily Beast reported that several high-profile OAN staffers were . to incorporate the statistic into your presentation at any time. [For historical record, here are previous year-end network rankers: 2020, 2019, 2018, 2017, 2016, 2015.]. Newsmax and OAN, in turn, are more likely to attract certain demographic groups than others, with some groups aligning with the audience composition of Fox News and others diverging from it. Its learning that loyalty is hard to win and easy to lose. The survey is weighted to be representative of the U.S. adult population by gender, race, ethnicity, partisan affiliation, education and other categories. While Newsmaxs ratings have since precipitously fallen, along with the rest of cable news, the network still pulls in far more viewers than it did pre-election, averaging roughly 150,000 total viewers per day. DirecTV is the network's biggest distributor and has aired the right-wing news channel since . "Leading cable news programs in the United States in November 2022, by total number of viewers (in millions)." Were not in the tank for anybody. Newsmax, which did not call Biden the president-elect until the Electoral College votes were counted, has been disparaged by some in the media as being a mouthpiece for Trump. [Online]. All three networks post year-over-year losses, as February 2022 ratings were aided by Russia-Ukraine coverage. This can create a mutually beneficial opportunity for talent to move to another network or segment in news. Could Chinas Petroyuan Give Rise to a New World Energy Order? Accessed March 04, 2023. https://www.statista.com/statistics/682131/cable-news-program-viewership-usa/, Forbes. You need a Statista Account for unlimited access. (Add a comma and three zeroes to the end of . Last fall, Ruddys efforts were fertilized by his longtime friend Donald Trump, who, unhappy with Foxs election coverage, started encouraging his supporters to check out Newsmax and another Fox challenger, the One America News Network, known as OAN. Learn more about how Statista can support your business. This way nearly all U.S. adults have a chance of selection. ESPN led all, of course, up 11% to an average of 1.6 million viewers in primetime. Fox News ratings during primetime are generally higher than its two direct competitors, . Maddow tops 2 million wiewers to lead MSNBC . Get in touch with us now. Prior to the election, his audience barely registered at Nielsen Ratings, drawing only about 10,000 viewers in the coveted age 25-54 demographic, and just . Its become an annual tradition to marvel at the growth of INSP. Its not true, he said. Tucker Carlson Tonight was the top show in cable news, averaging 2.81 million total viewers, followed by Hannity with 2.59 million, The Five with 2.53 million, The Rachel Maddow Show with 2.27 million and The Ingraham Angle with 2.09 million. But Fox also has a solid advantage in its longevity and success stemming from a business model that caused other cable news channels to pivot. On CBS, Young Sheldon picked up some steam with 7.4 million viewers and a 0.6 rating. Profit from the additional features of your individual account. Take Kelly's hour: Before the election, his show barely had a heartbeat. About six-in-ten Republicans and those who lean Republican (62%) got political news in the past week from Fox News, compared with 21% who said they got news from Newsmax and 14% who did so from OAN. You can only download this statistic as a Premium user. About four-in-ten Americans who said they got political news from Newsmax in the past week (43%) also got news from OAN. He hosts Greg Kelly Reports on Newsmax TV in the vital weekday evening slot. All Rights Reserved. Large majorities of Newsmax and OAN news consumers also turned to Fox News for political news in the past week, the new survey finds. ), Besides handing over hours of airtime to Lindell so he can peddle fantasies that Trump is still president, the channel has also used Lindell as a cudgel against Newsmax in an attempt to appeal to pro-Trump viewers. Then you can access your favorite statistics via the star in the header. Which makes it all the more interesting that some Trump supporters are now defecting to Newsmax. In late November, for example, Newsmax aired several fact-checking segments pushing back on its own dishonest election coverage after voting-software company Smartmatic threatened legal action. And in a Feb. 9 earnings call with investors, Fox Corp. Executive Chairman and CEO Lachlan Murdoch said Fox was the most-watched station on election night, beating all television networks and averaging 25% share of total viewers.. So Help Me Todd followed with 4.6 million viewers . He now draws a million. Chart. (Interestingly enough, it was Pellegrino who aired that segment, calling out Newsmax for repeatedly muzzling Lindell before asking: Newsmax touts itself as real news for real people. Meanwhile, Trump took aim at the news networks ratings decline, singling out figures who have been critics or, like Fox News Chris Wallace, have posed challenging questions in interviews. CNN Audience Crumbling - No Regular Program Averaged One Million Viewers for October. Yes, Scream VI Marketing Is Behind the Creepy Ghostface Sightings Causing Scares Across the U.S. David Oyelowo, Taylor Sheridan's 'Bass Reeves' Series at Paramount+ Casts King Richard Star Demi Singleton (EXCLUSIVE), Star Trek: Discovery to End With Season 5, Paramount+ Pushes Premiere to 2024. Fox News has dominated CNN, MSNBC and NewsNation in the ratings, posting more viewers across the day than the other three cable news networks combined from 5 p.m. to midnight Wednesday, Mediate reported.CNN saw a significant drop in its ratings over the first 24 days of February, with some shows dropping about 40% of their audiences in the 25-to-54 age range, according to Fox News. Directly accessible data for 170 industries from 50 countries and over 1 million facts: Get quick analyses with our professional research service. Total Viewers (thousands) ET: FNC: CNN: MSNBC: NEWSMAX: NEWSNATION: 6a: FOX AND FRIENDS: 827: CNN THIS MORNING: 245: MORNING JOE . This statistic is not included in your account. 2021 (1433) December (98) November (102) October (119) September (93) August (109) , Dec 15, 2022. "The industry norm is to use either Nielsen's all day 24-hour ratings or Nielsen's prime time (8pm-11pm) ratings," Hartman wrote. But is this yet another case of a so-called fair and unbiased network being swept up by leftist censorship?). In November 2022, the leading cable news program in the United States ranked by number of viewers was 'The Five', averaging 3.7 million total viewers. In 2021, weekday prime-time viewership dropped 38 percent at CNN, 34 percent at Fox News Channel, and 25 percent at MSNBC, according to the Nielsen company. Ruddy also breaks ranks with some conservatives because hes friendly with former President Bill Clinton and former Secretary of State Hillary Clinton. From Election Day through Inauguration Day, when Democrat Joe Biden was sworn in to succeed Trump as president, CNN was the most-watched cable news network in both total viewers (1.8 million) and . November 30, 2022. Christina Bobb, who also assisted Trumps long-shot legal effort to overturn the election while working for OAN, launched a nonprofit organization in April to raise money to help pay for the audit. A paid subscription is required for full access. Comcast Corporation's networks household viewers 2021; AT&T video revenue 2013-2021; AT&T: no of video . It is also roughly on par with the 39% who said they got political news from Fox in November 2019. November 30, 2022. Newsmax, OAN have Fox scrambling after ratings hit. In December, The Washington Post interviewed former Fox watchers who switched to Newsmax because they were upset when Fox called Arizona for Biden on election night, before two other networks. New York CNN Business . The results also indicate that Fox News appeals more broadly across the ideological spectrum in the Republican Party. A report suggests it will, Why the Christian flag can fly on this government flagpole, The unique stories and struggles of Latino Muslims. AP Images. Lachlan Murdoch also said that all of Foxs significant competitors are to the far left, effectively dismissing the threat posed by Newsmax and OAN. Pew Research Center does not take policy positions. . This was a change so momentous that even people in Europe took note. And I think were doing a pretty good job of it.. INSP Once again, sports helped: CBS had the Super Bowl, while NBC aired the delayed Summer Olympics and plenty of Sunday Night Football. Also in broadcast, Univision (down 1% in viewers, down 3% in 18-49) and Telemundo (up 3% in viewers, down 3% in 18-49) managed to mostly hold their own. If you dont, your new audience will find another home. 1 in the field, Thompson said. read our full Monday cable news ratings analysis here. I consider it a badge of honor to have left a network such as OAN as I head back to a newsroom built on ethics and integrity, one former on-air personality declared to The Daily Beast. Murdoch said, however, that Fox was seeing a post-election audience pullback that the network had anticipated. That compares with 5% and 4% of Hispanic Americans and 2% and 1% of Black Americans, respectively. While Newsmax, much like OAN, went all-in with peddling Team Trumps bogus voter fraud claims, it has somewhat pulled back on such denialism in recent months.
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